PPA Webinar Series Continues On March 5


The 2024 PPA monthly webinar series will continue in March. Webinars take place the first Tuesday of the month at 9:00 AM. Speakers include industry experts and government agency partners who cover a wide range of topics impacting your business.


March 5 at 9:00 AM

Free Bioheat® Fuel Marketing Materials for PA Fuel Companies

Presented by: Consumer Focus Marketing

What if we told you there was a free library of professionally designed marketing materials to advertise your delivery of Bioheat® fuel blends? You heard that right—without spending a dime, Pennsylvania Bioheat® fuel marketers can download ready-to-use digital and print marketing materials promoting top benefits of the low-carbon energy source.

The resources are offered by the One Industry – One Choice program designed to educate consumers on the benefits of Bioheat® fuel and provide support to fuel providers. PA marketers can also take advantage of free social media posts from Smart Heating PA, a consumer resource that provides helpful information about Bioheat® fuel.

During this webinar, we’ll uncover the various media available to your company, discover how to make the most of these materials, and discuss strategies for implementing these important messages into your current communications. Sign up today to bring your Bioheat® fuel marketing to the next level without needing to invest a single penny.

This webinar will also include a separate component on how your company can take advantage of the Donnie Wahlberg social media influencer campaign. Both programs have been approved by the PPA Heating Fuels NORA Subcommittee and are actively running within the state.

CLICK HERE TO REGISTER


April 2 at 9:00 AM

Understanding Fuel Surcharging and Convenience Fees

Presented by: Qualpay

A surcharge can help you recoup some of the expenses associated with accepting credit cards for payment. But before you consider adding a credit card surcharge, it’s important that you understand the basic rules and regulations that apply. In this presentation you will learn about:

  • Basic rules and regulations that apply to surcharges
  • Surcharges and convenience fees are not the same: understand the difference
  • Best practices about how to charge surcharges
  • States in which surcharging is prohibited
  • Upcoming rules and regulations
  • Other ways to reduce your credit card processing fees

CLICK HERE TO REGISTER